Insights
How To Use Design Thinking To Build A Brand?
Every incredible brand has a story that speaks to its values, mission, and what it stands for. But what if we told you that this story isn’t just so...
How To Use Design Thinking To Build A Brand? Octet Launches Grammarly eBook: Secrets Behind $13B Success
Octet Design Journal has officially launched its first eBook, revealing the untold strategies behind Grammarly’s extraordinary rise to a $13 billion...
Octet Launches Grammarly eBook: Secrets Behind $13B Success 8 AI Data Visualization Tools for Powerful Insights
In today’s data-driven world, people and businesses need quick, easy ways to make sense of massive amounts of data. This is where AI data visualizat...
8 AI Data Visualization Tools for Powerful Insights 17 Top AI Tools for 2025 Everyone’s Talking About
In 2025, top AI tools are no longer just futuristic ideas—they have become essential for making our daily work and creative tasks easier and more ef...
17 Top AI Tools for 2025 Everyone’s Talking About The future of voice commerce in designing voice interfaces
Voice commerce is rapidly transforming how we shop, combining convenience and advanced technologies into ordinary shopping routines. In essence, voi...
The future of voice commerce in designing voice interfaces What is empathy mapping? Examples and exercise
In the dynamic design world, understanding your audience is key to creating impactful solutions. One tool that can help connect the gap between your...
What is empathy mapping? Examples and exercise What is user shadowing?
Designing software solutions for various clients is difficult. Each customer provides a unique set of products, services, and processes. So, how can...
What is user shadowing? Step-by-step guide to conduct card sorting analysis
Imagine you’re designing a new online store. You have many ideas for categorizing products, but how do you know which makes the most sense to ...
Step-by-step guide to conduct card sorting analysis What is field research? Meaning, methods, and examples
Imagine stepping into a bustling market, where the sounds of chatter and the aroma of fresh spices fill the air. You observe how shoppers interact w...
What is field research? Meaning, methods, and examples What is contextual inquiry? Definition and example
In the fast-paced design world, creating products that truly meet users’ needs requires more than theoretical knowledge or assumptions. It dem...
What is contextual inquiry? Definition and example What is journey mapping? User journey maps meaning and types
Knowing what is journey mapping can significantly impact the design process, making it essential to understand how to create a journey map. Journey...
What is journey mapping? User journey maps meaning and types What is ethnographic research? Definition, examples & methods
Imagine walking in the heart of a bustling marketplace and being captivated by a group of women weaving vibrant fabrics, their laughter blending wit...
What is ethnographic research? Definition, examples & methods 10 skills to check before hiring a UI UX designer
Are you looking to hire UI UX Designer for your business? If so, you already know cherishing one. They can help your product team make the right pro...
10 skills to check before hiring a UI UX designer Essential UI UX design tips for outstanding UX experiences
In the rapidly changing digital landscape, UI/UX Design holds unparalleled importance. Its significance lies in crafting experiences that resonate w...
Essential UI UX design tips for outstanding UX experiences 5 Simple steps to conduct enterprise user research effectively
Conducting enterprise user research can help businesses understand users and their needs, which in turn helps to understand product requirements bet...
5 Simple steps to conduct enterprise user research effectively How to prepare effective UX research reports like a pro
UX research reports are one of the essential deliverables of UX design. They provide a detailed interpretation of users’ needs and analysis of how u...
How to prepare effective UX research reports like a pro UX researcher vs. UX designer: Roles & differences explained
When you think of UX design, what comes to mind? You can picture someone before a computer screen, designing your next favorite app or website. And ...
UX researcher vs. UX designer: Roles & differences explained Usability testing methods: Qualitative vs. quantitative usability testing
If you’re in charge of creating a new product or feature for your company, you’re probably wondering how to make it as good as possible....
Usability testing methods: Qualitative vs. quantitative usability testing Importance of user research for enterprise UX
Starting a project without diligent user research is like starting a journey without a compass. And just like you would expect, you will end up at t...
Importance of user research for enterprise UX When is the right time to redesign your website?
Your company’s website is the most important element of your digital strategy. It is the face of your company in the digital world. There still are ...
When is the right time to redesign your website? How to write a UX proposal?
A Forbes article by Steven Douglas highlights the importance of UX in transforming businesses. This article also brings forward a very important sta...
How to write a UX proposal? How to validate your startup idea before its too late?
Cоmіng uр wіth business іdеаѕ саn bе hard, but validating thеm іѕ еvеn hаrdеr, and mоrе іmроrtаnt tо уоur business thаn уоu mіght rеаlіzе. Bесаuѕе r...
How to validate your startup idea before its too late? UI UX of cross-platform app: Things to keep in mind and best practices
Duе to еxtеnѕіvе use оf smartphones, mоbіlе application рrоgrаmmеrѕ are іn a grеаt demand in thе ѕоftwаrе іnduѕtrу. Now, ѕоftwаrе соmраnіеѕ аrе lооk...
UI UX of cross-platform app: Things to keep in mind and best practices