Framer Spring Event Keynote Rolls Out Powerful New Features

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Synopsis

Framer’s Spring Event Keynote reveals groundbreaking AI and analytics features, redefining how modern designers build, test, and scale digital experiences.

Key takeaways

• AI and automation take over tedious design tasks, changing how creatives approach workflows.
• Vector editing gets a significant overhaul—precision meets play, and no third-party tools are needed.
• New analytics tools like funnels and auto A/B testing could redefine how teams measure UX success.
• With 200+ plugins, CMS upgrades, and customizable templates, Framer is a true all-in-one design powerhouse.

Advanced analytics

In an era when “designing with data” is no longer optional, Framer’s new advanced analytics tools take center stage.

The funnels feature allows designers to visualize user journeys and pinpoint where users drop off, helping teams optimize user flows with surgical precision.

Even more impressive is automated A/B testing, which removes the traditional headaches of running split tests manually.

Framer now generates and analyzes variations for you, giving fast and clean results—no need to jump between platforms. This signals a shift: designers no longer rely on guesswork or dev support to iterate and improve.

Direct analytics integration within the platform means no third-party dashboards—just frictionless data-driven decisions inside your design workspace.

The death of third-party dependency

Framer’s native vector editing tools have undergone a bold rethinking. Designers can now draw, customize, and animate vectors directly within Framer—no Illustrator, no plugins, complete creative control in one platform.

A standout addition is vector sets, designed for efficiently organizing complex visuals like logos and icons. These sets bring structure to chaos, which is ideal for scaling large design systems.

For those craving visual punch, stroke animation effects now enable designers to create eye-catching interactions natively.

This upgrade blurs the line between design and motion, helping creators produce polished, dynamic visuals without leaving the platform. It’s not just convenient—it’s transformative.

AI-powered tools: Assistive, not replaceable

Forget the “AI is coming for your job” narrative—Framer’s latest updates show how AI can supercharge your creativity, not steal it.

The newly introduced Wireframer feature creates responsive wireframes in seconds, prioritizing layout structure over visual styling. It’s perfect for quick prototyping and early-stage client discussions, cutting out hours of setup.

Then comes Workshop, Framer’s no-code component generator. You describe the component you need, and Workshop builds it. No developer? No problem. It’s AI as a collaborator—not a controller—giving you more room for strategy and innovation.

This marks a shift from AI-as-tool to AI-as-partner, allowing you to stay in your creative lane while speeding up output.

Platform-wide upgrades

Framer isn’t stopping at design and AI. With 35+ product updates in six months, it’s evolving into a true ecosystem.

The CMS improvements now allow for smoother content publishing and editing, while new layout templates help you start projects faster without reinventing the wheel.

Meanwhile, the plugin marketplace—now featuring over 200 tools and integrations—allows you to extend Framer’s capabilities exactly as you want them.

Whether you’re integrating third-party services, enhancing UI components, or automating tasks, customizing your workflow has never been easier.

Let’s not forget the revamped template experience, which offers more flexibility, better customization, and a faster design process from start to finish.

Framer’s new features are a statement!

This isn’t a typical feature drop. It’s a statement—Framer is building the future of design, where AI, analytics, and collaboration converge in one unified platform.

Instead of forcing a tradeoff between efficiency and creativity, Framer’s latest release shows that they can—and should—coexist.

For designers, marketers, and teams, this means less time wrestling with tools and more time crafting exceptional experiences.

As the line between creative and technical continues to blur, platforms like Framer that empower rather than replace will shape the next generation of digital creators.

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