With over 12 years of experience and 300+ successful projects, Aakash Jethwani is a recognized design expert. As the founder and creative director of Octet Design Studio, he leads a team of 28+ designers and developers, delivering pixel-perfect designs that balance creativity and technology.

Aakash is known for crafting tailored design solutions that help businesses stand out in competitive markets. His commitment to innovative strategies and exceptional customer experiences drive sustainable growth for his clients, making him a trusted partner for business transformation.

Aakash Jethwani

Wireframing is the process of creating a basic visual layout for a digital interface, such as a website or app, without detailed design elements. 

Wireframing

Wireframing: Meaning, Tools, And Examples

In UI/UX design, a strong value proposition helps to align design decisions with user needs and expectations.

Value Proposition

Value Proposition: Meaning, Importance, And Examples

In an era where digital interfaces dominate our interactions, understanding human computer interaction is more important than ever.

Human Computer Interaction

Human Computer Interaction: Meaning And Examples

Design thinking boosts brand strategy by focusing on user needs and creative problem-solving. It helps build stronger connections through empathy, testing, and continuous improvement.

Feature Image (1)

Brand strategy with design thinking

Understanding dark patterns is crucial for creating ethical digital interfaces in the ever-evolving user experience.

Dark Patterns

Dark Patterns: Meaning, Psychology, And Examples

Organizations that embrace the design thinking process are 1.5 times more likely to outperform their competitors.

Design thinking

Design Thinking: Meaning, Stages, And Examples

Adobe Substance 3D Painter receives a crucial yet subtle update at GDC 2025.

Adobe Substance 3D Painter

Adobe Substance 3D Painter Gets a Major Feature at GDC 2025

Commercial Type, a leading type foundry, has launched a brand studio focused on typography.

Type Foundry

Type Foundry Expands Into Branding, And It’s Working

The Gestalt Principle of Closure is one of the six core principles in psychology.

Closure

Closure: Learn the Gestalt Principle

Food and grocery delivery platform Zomato is officially renaming the parent company to "Eternal."

Eternal

Zomato LTD Renamed ‘Eternal,’ Company Unveils New Logo

<p>With over 12 years of experience and 300+ successful projects, Aakash Jethwani is a recognized design expert. As the founder and creative director of Octet Design Studio, he leads a team of 28+ designers and developers, delivering pixel-perfect designs that balance creativity and technology.</p>
<p>Aakash is known for crafting tailored design solutions that help businesses stand out in competitive markets. His commitment to innovative strategies and exceptional customer experiences drive sustainable growth for his clients, making him a trusted partner for business transformation.</p>


Aakash Jethwani

Author's Work