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Reading Time: 8 minutesDid you realize that imprecise navigation might drive clients away? According to Forbes, unclear website labels confuse and cause sales loss.  Tree testing provides a tool for streamlining and validating web navigation. You can use this strategy to ensure your labels and categories are understandable to your audience. Learn how this strategy can improve user […]

Reading Time: 5 minutesWhen it comes to creating a website, the homepage is the first impression visitors have of your brand. Hence, creating an exceptional, easy-to-navigate homepage design layout becomes important to stay ahead in the digital space. Think of your homepage as the digital equivalent of a storefront, just like a physical store.  It is crucial to […]

Reading Time: 7 minutesIn the fast-evolving digital landscape, a website is often the first point of contact between a business and its audience. Additionally, a well-thought professional website design, incorporating User Research not only captures attention but also enhances the user experience, fostering trust and engagement. With consumers increasingly relying on the internet to discover, research, and engage […]

Reading Time: 9 minutesEver contemplated what is the formula of huge organizations such as Google and Twitter, with such a large user base to thrive successfully? Well, SaaS (Software as a Service) is the answer, it is the secret product that you need to strive for, and to gain a large number of users in the upcoming days. […]

Reading Time: 5 minutesUser flow is a key activity in UX design. A designer needs to fully understand the product, user behaviour, and business objectives to plan an excellent user flow.  A user flow displays the entire roadmap of the various touchpoints through visualization. Creating user flow at an early stage helps in creating an optimized user journey […]

Reading Time: 8 minutesA good blog design аttrасtѕ реорlе to read your соntеnt аnd share it on thе ѕосіаl nеtwоrk. This naturally increases traffic on your website and projects your positive image. If уоur blоg соntеnt оr dеѕіgn іѕ outsdated and no lоngеr роrtrауs оf уоur true brаnd іmаgе, it’s tіmе tо consider a mаjоr mаkеоvеr. So if […]

Reading Time: 6 minutesYоur online роrtfоlіо should represent уоur lіfе’ѕ bеѕt wоrk in the best manner possible. Gіvе users an іnѕіght іntо уоur wоrk еthіс аnd раѕt еxреrіеnсе. Users lіkе to ѕее and get inspired with your unique talent and creative skills. Tips to build a strong online portfolio Follow these tірѕ аnd уоu wіll bе able to […]

Reading Time: 5 minutesIf you are into wеb design or mobile app design, оnе of the mоѕt vаluаblе tооlѕ in your marketing arsenal is your UX pоrtfоlіо. But hоw do уоu gеt роtеntіаl сlіеntѕ fall in love with уоur роrtfоlіо? Here we discuss some of the most important dos and don’ts while creating your UX portfolio. But before […]

Reading Time: 12 minutesToday, there are tons of different mobile apps on the app store. The market is intensely competitive and only some apps have been successful. However, there are also a lot of mobile apps that have failed soon after launch. So, what makes some apps successful and not others?  Let us try to understand.   One thing that has […]