Analysis
The behavioral blueprint of digital life
The rapid integration of digital technologies into every facet of life has transformed how we interact, work, and perceive the world around us. Whil...
The behavioral blueprint of digital life What is an observational study? Examples, types & definitions
When it comes to understanding human behavior and interactions, researchers often rely on methods that go beyond mere statistics. One such method is...
What is an observational study? Examples, types & definitions What is a longitudinal study? Definition, example & types
Ever wondered how certain trends evolve or how specific behaviors change over the years? Think about how children grow into adults, how technology i...
What is a longitudinal study? Definition, example & types What is user shadowing?
Designing software solutions for various clients is difficult. Each customer provides a unique set of products, services, and processes. So, how can...
What is user shadowing? Step-by-step guide to conduct card sorting analysis
Imagine you’re designing a new online store. You have many ideas for categorizing products, but how do you know which makes the most sense to ...
Step-by-step guide to conduct card sorting analysis What is field research? Meaning, methods, and examples
Imagine stepping into a bustling market, where the sounds of chatter and the aroma of fresh spices fill the air. You observe how shoppers interact w...
What is field research? Meaning, methods, and examples What is cognitive walkthrough? Methods and examples
Embarking to create user-friendly products involves more than just intuitive design. It requires a deep understanding of user interactions. This is ...
What is cognitive walkthrough? Methods and examples What is journey mapping? User journey maps meaning and types
Knowing what is journey mapping can significantly impact the design process, making it essential to understand how to create a journey map. Journey...
What is journey mapping? User journey maps meaning and types What is ethnographic research? Definition, examples & methods
Imagine walking in the heart of a bustling marketplace and being captivated by a group of women weaving vibrant fabrics, their laughter blending wit...
What is ethnographic research? Definition, examples & methods What is card sorting? Card sorting definition & types
Card sorting allows you to learn how individuals interpret information, feel about specific ideas, and how designers might lay out the content on a ...
What is card sorting? Card sorting definition & types What is survivorship bias? Consequences, tips & strategies
In UX design, a tricky, unnoticed force guides our choices. That’s survivorship bias. We often look at what worked (successful users or pro...
What is survivorship bias? Consequences, tips & strategies What do UI UX designers do? What should they deliver?
UI UX Designers play a crucial role in creating user-friendly and visually appealing digital products. They are responsible for designing interfaces...
What do UI UX designers do? What should they deliver? UX design audit – Meaning, importance and process
Imagine you have developed a product with all the bells and whistles, and you are confident that the product is going to rock in the market and be t...
UX design audit – Meaning, importance and process Usability testing for enterprise products: A complete guide
Usability testing for enterprise products is one of the most important methods to determine whether the users i.e. employees are able to use the pro...
Usability testing for enterprise products: A complete guide 5 Simple steps to conduct enterprise user research effectively
Conducting enterprise user research can help businesses understand users and their needs, which in turn helps to understand product requirements bet...
5 Simple steps to conduct enterprise user research effectively How to prepare effective UX research reports like a pro
UX research reports are one of the essential deliverables of UX design. They provide a detailed interpretation of users’ needs and analysis of how u...
How to prepare effective UX research reports like a pro A complete beginner’s guide to UX research process
Research is critical in an industry committed to the people who use our goods, services, and applications. We gather everything about our target aud...
A complete beginner’s guide to UX research process Usability testing methods: Qualitative vs. quantitative usability testing
If you’re in charge of creating a new product or feature for your company, you’re probably wondering how to make it as good as possible....
Usability testing methods: Qualitative vs. quantitative usability testing 6 Easy steps to conduct usability testing in UX design
Usability testing in UX design is about critically measuring how easy it is to use your design. If a user can’t use it, what’s the point...
6 Easy steps to conduct usability testing in UX design How UX agency follows UX design process? Know the real UX groundwork
User Experience is both creative and strategic. The UX design process is the core foundation of an excellent user experience. But as modern products...
How UX agency follows UX design process? Know the real UX groundwork 5 Essential tips for designers to use A/B testing in UX
What is A/B testing? A/B testing, or split testing, is a method used by UX designers and marketers to compare two versions of something. Be it a pro...
5 Essential tips for designers to use A/B testing in UX Planning an effective UX research | A complete step by step guide
What is UX research? UX research is the first step in the user experience design process. UX research enables the designers and product owners to ta...
Planning an effective UX research | A complete step by step guide Remote UX research methods
A remote UX research is the best way to get insights and information from the target audience as this research method has access to a bigger pool of...
Remote UX research methods