Pinterest Predicts Some Breakout Trends for 2025

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Pinterest Predicts 2025 unveils emerging Pinterest trends, from bold color palettes to cultural aesthetics set to dominate the year.

Key takeaways:

• Pinterest Predicts 2025 reveals trending colors: Cherry Red, Butter Yellow, Aura Indigo, Dill Green, and Alpine Oat.
• Faire’s forecast highlights four consumer-driven trends: Intentional Detours, Victorian Noir, Neutral Goods, and Everyday Hopecore.
• Search interest for aesthetic trends like “cherry vibe” and “butter yellow nails” has skyrocketed.
• Aesthetic and lifestyle trends reflect nostalgia, sustainability, and self-expression.

Pinterest predicts 2025: The future of aesthetic trends

Pinterest trends are shaping how we experience fashion, beauty, and home decor in 2025. 

The Pinterest Predicts report, which takes a data-driven approach, released its annual forecast alongside the 2025 Pinterest Palette, a curated selection of five trending colors that will dominate social feeds.

Pinterest Predicts 2025 color palette

Pinterest predicts trends that indicate a strong inclination toward colors that evoke emotions and cultural shifts. 

This year’s shades include:

• Cherry Red – Rooted in the “Cherry Coded” trend, searches for “cherry vibe” soared by 325%.
• Butter Yellow – Inspired by aesthetics like “Dolled Up” and “Fisherman Aesthetic,” with searches for “butter yellow nails” skyrocketing 1,825%.
• Aura Indigo – A mystical purple hue gaining traction from “Sea Witchery” and “Aura Beauty” trends.
• Dill Green – With “Pickle Fix” taking over, even home decor searches like “green kitchen designs” increased by 155%.
• Alpine Oat – A versatile, neutral hue resonating with minimalist aesthetics.

We predicted the top trends your audience will be trying on in 2025. 👀

Dive into the trend report and get ahead of what’ll be big in fashion, food and more— from feathers and frills to medieval thrills: https://t.co/7DCp56EJOz pic.twitter.com/aMGtnAlq32

— Pinterest Business (@pinterestbiz) January 22, 2025

Cultural shifts fueling Pinterest trends

Pinterest Predicts shows how cultural shifts drive aesthetic preferences. 

With eco-consciousness and self-sufficiency at the forefront, search trends for “solar punk fashion” have risen 115%, while “chaos gardening” has spiked 300%. 

Nostalgia and escapism remain key as fantasy-inspired beauty and home decor trends dominate Pinterest boards.

Faire forecast: 2025’s consumer-driven trends

Pinterest trends align with Faire’s consumer predictions, unveiling four dominant movements:

• Intentional Detours – People purposefully embrace travel, seeking offbeat and meaningful experiences.
• Victorian Noir – An opulent mix of romance, antiques, and supernatural elements, fueling a 240% increase in searches for “burgundy.”
• Neutral Good – Minimalism meets warmth with neutral tones, reflecting simplicity and sustainability.
• Everyday Hopecore – People seek nostalgia, whimsy, and small joys as optimism gains traction.

What do these Pinterest predicts mean for 2025?

Pinterest trends 2025 will see a shift in how people express identity and emotion through aesthetics. 

From bold color statements to nostalgic and sustainable movements, these Pinterest trends are set to influence design, fashion, and lifestyle in the year ahead.

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