12 logo design tools that will save designer’s time

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How do you identify Twitter, Facebook, Apple, or Nike at first glance? With their logos, right? Logos are the most recognizable thing about a business. 

In the past, logo design could cost a fortune. However, now, anyone can make an appealing logo according to their preferences. Thanks to logo design tools, anyone can create a stunning logo at a low to no cost.

So, this list of time-saving logo design tools in our Design Journal will help you quickly create a professional logo. 

The best logo design tools

This list of logo design tools offers unique features to help you create a professional logo efficiently.

1. Adobe Illustrator

Adobe Illustrator is the go-to logo design tool for professional designers seeking to create intricate logos.

It offers advanced features for drawing, coloring, and typography. Hence, it allows you to design within scalable vector graphics to maintain quality at any size. 

Although it has a learning curve, it’s ideal for those who want complete control over their logo design.

2. Wix Logo Maker

Wix Logo Maker is a user-friendly tool that generates logo options based on your preferences. Answer a few questions, and you can easily customize colors, fonts, and layouts. 

Once your design is complete, you can download it in high-resolution formats. This option is perfect for small businesses looking for a tailored logo quickly and efficiently.

3. Canva

Canva is a free logo maker that makes logo design accessible to everyone. It has a vast library of templates, icons, and fonts that allow you to choose your preferred logo option effortlessly. It supports the drag-and-drop interface. 

Thus, you can customize colors, add text, and, once finished, download your logo in various formats for digital and print use. This method is perfect for those who want a polished look without complex tools.

4. Looka

Looka is an AI logo generator that creates unique logos in minutes. Select your style, colors, and fonts; Looka’s AI will do the rest. You can fine-tune your design and download it in multiple formats.

Moreover, Looka also integrates seamlessly with social media and websites, making it an excellent choice for quick branding.

5. Appy Pie Logo Maker

Appy Pie Logo Maker is a simple, no-code application for designing exclusive logos. Like other user-friendly platforms, it is ideal for beginners or those requiring a logo quickly. 

The program provides a variety of configurable templates, icons, and fonts, allowing users to create a logo that matches their company identity.

Once completed, users can export their logos in popular formats such as PNG and SVG.

6. HubSpot

HubSpot’s Brand Kit Generator is a top logo design tool that allows organizations and individuals to establish unified and professional brand identities quickly.

This tool enables users to create logos and color palettes without requiring expert design skills or pricey software. 

This tool is excellent for non-designer solopreneurs and small enterprises just starting or requiring logos and color palettes for minimum viable products.

You can design logos, choose the font, generate color palettes, change the logo, and save it for personal use.

7. DesignEvo

DesignEvo is a free online logo maker with over 10,000 themes. Alternatively, you can create your logo from scratch, beginning with a blank layout and adding shapes, fonts, symbols, and colors.

8. Inkscape

Inkscape, a free, open-source vector graphics editor, is considered one of the best low-cost alternatives to Adobe Illustrator. Because it is a vector graphics editor, you can design original logos from the start and scale them without sacrificing quality. 

This is a decisive choice if you want a free logo design tool with complete creative freedom and flexibility. 

9. Logomaker.net

Logomaker.net offers an easy-to-use logo maker with various industry-specific templates. It supports the drag-and-drop interface, allowing you to easily customize colors, fonts, and icons.

Once you finish your design, you can download high-quality logos for both digital and print. 

Therefore, this online logo maker tool is ideal for small businesses and startups that want to create a unique logo without spending a lot of money.

10. Tailor Brands LTD

Tailor Brands is a user-friendly logo design tool that leverages artificial intelligence to generate custom logos based on your preferences. Choose your style, and the AI creates designs tailored to your needs. 

Moreover, you can edit colors, format, and font styles to match your preference before downloading the logo. Thus, it’s perfect for those unfamiliar with design but still needing a professional logo for their business startup.

11. Hatchful

Hatchful is a simple online logo maker focusing mainly on style, speed, and user-friendliness.

You only have to complete a quick survey about your style preferences, and Hatchful will generate logo designs accordingly. You can further customize your favorite design and download it in multiple formats. 

12. Ucraft

Ucraft is an easy-to-use logo maker that helps you design custom logos quickly. It offers many templates and icon options, so you can create a unique logo that matches your brand voice.

Once satisfied, you can effortlessly download your logo in high-quality formats. It’s an excellent tool for entrepreneurs wanting a professional logo without the fuss.

How to choose the right logo design tool?

The right logo design tools can significantly impact your brand identity, making it crucial to choose wisely. Here are essential factors to consider that will help you create a logo that resonates with your audience:

User-friendliness

When selecting a logo maker, prioritize user-friendliness. An intuitive interface allows you to navigate the design process easily, even without design experience. Look for platforms with drag-and-drop functionality, simple tools, and guided tutorials. 

This ensures you can quickly experiment with different designs and concepts without feeling overwhelmed or frustrated. A straightforward experience can encourage creativity and lead to better results.

Output quality

Output quality is a critical factor when creating your logo. Ensure the logo maker provides high-resolution files in various formats (such as PNG, SVG, and PDF) to maintain a professional appearance across different platforms. 

High-resolution logos are essential for print materials like business cards and banners and for online use on websites and social media. Additionally, consider whether the logo generator allows you to export your design in vector format, enabling scalability without losing quality.

Customization options

A good logo design tool should offer various customization options to help you craft a unique logo representing your brand. Look for logo design tools that provide diverse templates, fonts, icons, and color palettes. 

The more choices available, the easier it will be to align your logo with your brand’s personality and values. Some logo makers even allow you to upload your graphics or images, providing an extra layer of personalization.

This flexibility will help you create a distinctive logo in a crowded market.

Commercial licensing

If you plan to use the logo for your business, you must check for clear commercial licensing. Understanding the terms of use will help you avoid any potential legal issues.

Some logo makers grant you complete ownership of the design, while others may impose restrictions or require additional fees for commercial use. 

Always read the fine print regarding licensing agreements to ensure your logo can be used freely across all intended platforms and products.

Accessibility

Choose a tool that works seamlessly across various devices, including desktops, laptops, and mobile apps. This accessibility allows you to design on the go, making it easier to collaborate with team members or make quick adjustments as inspiration strikes. 

A responsive design ensures that your creative process is not limited by your location or the device you have on hand.

Conclusion

Selecting the right logo design tools is crucial for establishing brand identity.

Whether you’re a beginner or a seasoned designer, there’s a logo maker for everyone. 

So, invest time exploring your options to ensure your logo reflects your brand and resonates with your audience.

Frequently asked questions

Which tool is best for logo design?

The best tool for logo design often depends on your skill level and needs. For professional, high-quality logo creation, Adobe Illustrator is a top choice. It provides powerful vector editing tools, allowing you to create scalable designs with precision. 

Other popular tools include CorelDRAW, Affinity Designer, and Canva, which offer a more user-friendly experience for beginners.

Which app is free for logo design?

Canva is a widely used, free app for logo design, especially for beginners. It offers a variety of customizable templates and design elements, making it easy to create simple logos quickly.

Other free logo design apps include Looka and Logo Maker by Tailor Brands, which provide basic design options with limited customization.

What are the 7 types of logos?

The seven main types of logos are:  

• Monogram Logos (Lettermarks): Typically initials or a few letters (e.g., HBO, CNN).  
• Wordmarks (Logotypes): The brand name is used as the logo (e.g., Google, Coca-Cola).  
• Pictorial Marks (Logo Symbols): Iconic images representing the brand (e.g., Apple, Twitter).  
• Abstract Logos: Unique, abstract symbols that don’t directly represent an object (e.g., Nike swoosh).  
• Mascots: Characters or mascots representing the brand (e.g., KFC’s Colonel Sanders).  
• Combination Marks: A combination of a symbol and a wordmark (e.g., Adidas).  
• Emblems: Text inside a symbol or icon, often resembling a badge (e.g., Starbucks, Harley-Davidson).  

Which Adobe is best for logo design?

Adobe Illustrator is the best Adobe software for logo design. It is specifically designed for vector graphics, which ensures logos remain crisp and clear at any size.

Illustrator offers precise control over shapes, colors, typography, and alignment, making it ideal for creating professional-quality logos.