Best Free Squarespace Templates for Bloggers and Businesses

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Creating a stunning website today is easier than ever, thanks to platforms like Squarespace. Whether you’re a blogger, entrepreneur, or creative professional, finding the right design can make all the difference in how your content or products are perceived. 

One of the biggest advantages Squarespace offers is its wide range of free Squarespace templates that allow you to build a professional-looking site without breaking the bank.

In this design journal, we’ll explore what Squarespace templates are, why Squarespace remains a top choice for website building, and how you can leverage these free templates to create a site that stands out. 

What are Squarespace templates?

Squarespace templates are pre-designed website layouts that serve as the foundation for your site’s look and feel. Think of them as a starting point — a professionally crafted design framework that you can customize to suit your content, style, and goals.

Squarespace offers over 180 templates, all built on the same powerful core called Fluid Engine. This means every template is highly flexible and customizable, allowing you to adjust colors, fonts, layouts, and more without needing any coding skills. 

Whether you want a sleek blog, a vibrant portfolio, or a fully functional online store, there’s a free Squarespace template designed to meet your needs.

These templates are organized by style and function, making it easy to find the perfect match for your project. 

For example, some templates are optimized for blogging, while others are tailored for eCommerce or creative portfolios. 

The beauty of these templates is that they are mobile-responsive and SEO-friendly right out of the box, helping your site look great and perform well on search engines.

Additionally, if you want a more unique look, you can use free custom Squarespace templates by taking advantage of Squarespace’s intuitive style editor and adding your own branding elements. This customization flexibility makes Squarespace templates a popular choice for both beginners and experienced web designers.

Top Squarespace templates for different needs

Squarespace’s expansive template library ensures that whether you’re a blogger, small business owner, or creative professional, you’ll find a design that fits your goals. 

1. Paloma

Paloma stands out as a top choice for bloggers, podcasters, and content-driven sites. Its spacious design uses white space to frame content beautifully, making it ideal for editorial blogs, personal journals, or even podcast websites. 

Its homepage supports large imagery and featured posts, while its horizontal scrolling gallery option is perfect for visual storytelling. 

Integrated newsletter sections and call-to-action areas help you grow your audience and promote engagement.

Why is it best?
Paloma’s flexibility, combined with built-in tools for email marketing and a user-friendly layout, makes it a favorite among bloggers and coaches alike. 

It’s also easy to customize, so you can create your own free custom Squarespace template that matches your unique brand.

2. Clune

Clune is another excellent template for bloggers and service-based businesses. It features a minimalist design, unified color palette, and plenty of white space, allowing your content to shine without distractions. 

This template is particularly effective for those who want to blend articles with images, making it a great fit for lifestyle blogs, personal brands, or even brick-and-mortar business sites.

Why is it best?

Clune’s clean design and customizable features make it easy to tailor for any niche. You can use the style editor to adjust fonts, colors, and spacing, turning the template into a free custom Squarespace template that feels uniquely yours.

3. Rally

Rally is designed for bloggers who want an unconventional, visually engaging homepage. It features a horizontal banner of your latest posts at the top, followed by a dynamic layout that opens up to more content as visitors scroll. 

This template is ideal for travel bloggers, authors, and anyone who wants to showcase a mix of text and imagery in a modern way.

Why is it best?
Rally’s layout is perfect for storytelling and keeping readers engaged. It’s also optimized for mobile, ensuring your blog looks great on any device. 

With customization options for banners, featured posts, and galleries, Rally is a strong foundation for a free custom Squarespace template.

4. Beaumont

Beaumont is a modern, versatile template ideal for creative agencies, designers, and artists. It features a portfolio section that makes it easy to display client work or personal projects. 

The clean grid layout ensures that every piece of work gets equal attention, while the navigation is intuitive for visitors.

Why is it best?
Beaumont’s flexibility allows you to create anything from a simple portfolio to a more complex membership or agency site. 

With Squarespace’s style editor, you can easily transform Beaumont into a free custom Squarespace template that fits your brand’s personality.

5. Noll

Noll is perfect for photographers and artists who want a grid-based portfolio. Its symmetrical layout gives equal weight to all images, making it ideal for displaying multiple projects or photo series. 

Noll’s minimal design ensures that your work remains the focus, while subtle hover effects can add interactivity without cluttering the page.

Why is it best?

Noll’s gallery-focused design is easy to customize, allowing you to adjust layouts, add custom CSS, or integrate third-party plugins for a truly free custom Squarespace template experience.

6. Novo

Novo is a visually impressive template that handles large images beautifully. It’s a top pick for photographers who want their portfolio to look polished and professional, even with high-resolution photos. Novo loads quickly on all devices and offers a seamless browsing experience.

Why is it best?
Novo’s focus on image quality and gallery presentation makes it a favorite among creatives. You can personalize Novo with your own branding, fonts, and color schemes, creating a free custom Squarespace template that highlights your unique style.

7. Almar

Almar is a standout template for local businesses and consultancies. It combines a polished, modern look with practical features like built-in appointment scheduling and user-friendly contact forms. 

During testing, Almar’s interface made it easy for clients to book time slots, request services, or send inquiries—all without complicated steps or extra plugins.

Why is it best?

Almar’s clean design and intuitive navigation help build trust with visitors.

Its drag-and-drop functionality allows even beginners to create a professional site quickly, and you can further personalize it to create your own free custom Squarespace template that matches your brand’s colors and style.

8. Roseti

Roseti is perfect for brand-focused companies and non-profits that want a warm, welcoming online presence. Its earthy color palette, large typography, and seamless layout make information easy to find and read. 

The template’s footer features a handy subscription form, making it simple to keep customers or supporters in the loop with newsletters or updates.

Why is it best?

Roseti’s modern, borderless design creates a smooth visual flow from header to footer. It’s ideal for organizations that want to highlight their mission, services, or team while maintaining a friendly, approachable vibe. 

Customization options allow you to transform Roseti into a free custom Squarespace template for your unique needs.

9. Tepito

Tepito is designed for service providers who need to list offerings clearly and make it easy for clients to get in touch. 

This template excels at showcasing services, pricing, and testimonials, with prominent calls to action and contact options throughout the site.

Why is it best?
Tepito’s straightforward layout ensures that visitors can quickly find what they need and reach out without confusion. 

Its flexibility means you can easily adjust sections, colors, and fonts, making it a strong base for a free custom Squarespace template tailored to your business.

10. Suffolk

Suffolk is ideal for showcasing a wide range of products with clean grids and excellent filter options. Its minimalist design keeps the focus on your merchandise, while the smooth, mobile-optimized checkout process helps increase conversion rates. 

During testing, Suffolk’s checkout was fast and required minimal form fields, which can make a big difference for shoppers on the go.

Why is it best?

Suffolk’s product grids, filter tools, and seamless shopping experience make it perfect for both small and large catalogs. 

It’s built-in customization options allow you to create a free custom Squarespace template that reflects your brand’s aesthetic and values.

11. Hester

Hester is best for stores with smaller, curated catalogs. It places a strong emphasis on individual product details, allowing you to highlight features, benefits, and images for each item. 

Hester’s layout is clean and distraction-free, making it easy for customers to focus on your products.

Why is it best?
Hester’s focus on product storytelling and visual presentation is perfect for boutiques, handmade goods, or specialty shops. 

You can adjust layouts, fonts, and colors to make Hester a free custom Squarespace template that fits your unique store.

12. Bailard

Bailard is a minimalist template that lets your products take center stage. Its simple, elegant design ensures that nothing distracts from your merchandise, and the streamlined navigation makes browsing easy for customers. Bailard is especially effective for brands that want a modern, uncluttered look.

Why is it best?
Bailard’s minimalism is paired with powerful eCommerce features, including product pages, shopping carts, and secure checkout. 

The template is easy to personalize, allowing you to build a free custom Squarespace template that’s both beautiful and functional.

13. Seen

Seen is one of the most popular free Squarespace templates known for its clean, minimalist design and strong visual impact. 

It features a bold header image with a clear call-to-action, making it perfect for portfolios, small businesses, and personal brands that want to make a strong first impression.

Why is it best?
Seen’s layout emphasizes large images and concise content, helping your visitors focus on what matters most. It’s fully mobile-responsive and optimized for fast loading, which is crucial for SEO and user experience. 

Seen also allows easy customization, making it a great base for a free custom Squarespace template that reflects your brand’s personality.

14. Montclair

Montclair is a stylish, modern template designed primarily for artists and creatives. It offers a spacious layout with generous white space, allowing your work or products to breathe and stand out. 

Its homepage features a grid-style gallery that’s perfect for showcasing portfolios or product collections.

Why is it best?
Montclair combines elegance with simplicity, making it easy to build a professional website without overwhelming visitors. 

Its built-in features support blogging and eCommerce, so it’s versatile enough for many website types. As a free Squarespace template, it can be customized extensively to create your own free custom Squarespace template.

15. Wexley

Wexley is a classic Squarespace template favored by photographers and visual storytellers. It features a mosaic-style grid layout that balances images and text beautifully, making it ideal for portfolios that need to showcase multiple projects or photo series.

Why is it best?
Wexley’s design is minimal yet impactful, with a sidebar option that helps organize navigation without distracting from the visuals. 

It’s highly customizable, allowing you to tweak colors, fonts, and layouts to create a free custom Squarespace template tailored to your creative vision.

16. Wells

Wells is a clean, modern template suited for creatives and small businesses that want a straightforward, professional website. 

It offers a balanced mix of text and imagery with clear navigation, making it easy for visitors to explore your content.

Why is it best?
Wells is praised for its simplicity and ease of use. It supports blogging, portfolios, and service pages, making it a versatile choice among the best free Squarespace templates. 

With Squarespace’s style editor, you can customize Wells to build a free custom Squarespace template that fits your brand identity.

17. Flatiron

Flatiron is another favorite among photographers and creatives, featuring a vertical or square mosaic grid layout. It’s designed to highlight visual content with minimal distractions, focusing on a clean and modern aesthetic.

Why is it best?
Flatiron’s grid layout is perfect for showcasing projects or photo collections in an organized and elegant way. The template is fully responsive and optimized for SEO, ensuring your site performs well across devices and search engines. 

Like other templates, Flatiron is highly customizable, letting you create a free custom Squarespace template that’s uniquely yours.

18. Tremont

Tremont is a clean, modern template that offers a great balance of simplicity and customization. It features a full-bleed banner on the homepage, which is perfect for making a bold first impression. 

It supports multiple navigation areas, allowing you to organize your site’s menu in a way that best suits your content.

Why is it best?
Tremont’s intuitive layout and easy-to-use style editor make it simple to customize fonts, colors, and page layouts. It’s perfect for bloggers, small businesses, and creatives who want a professional-looking site without complexity. 

As part of the Brine family, Tremont can easily be adapted into a free custom Squarespace template tailored to your brand.

19. Skye

Skye is another popular Brine template that’s especially well-suited for bloggers and content creators. It features a clean, grid-based layout that highlights your posts and images beautifully. The template supports parallax scrolling on the homepage, adding a modern, immersive feel.

Why is it best?
Skye’s design focuses on readability and visual storytelling, making it easy for new users to showcase their content effectively. Its mobile-responsive design and SEO-friendly structure help your site perform well across devices and search engines. 

With the built-in customization tools, you can create your own free custom Squarespace template without hassle.

20. Rally

Rally offers a dynamic and visually engaging layout, perfect for bloggers who want to present a mix of text and images in a modern style. It features horizontal scrolling banners and a modular homepage that keeps visitors interested.

Why is it best?

Rally’s unique layout stands out without overwhelming users with options. It’s easy to update and customize, making it a great choice for those new to Squarespace. 

As a member of the Brine family, Rally benefits from all the advanced features like multiple navigation areas and customizable mobile styles, allowing you to build a free custom Squarespace template that grows with your needs.

Features to look for in a Squarespace template

When choosing among the best free Squarespace templates for your website, it’s important to focus on features that ensure both a professional appearance and a seamless user experience. When using standard free Squarespace templates, these are the essential features to consider:

Mobile responsiveness

In today’s mobile-first world, your website must look great and function smoothly on any device. All free Squarespace templates are designed to be fully responsive, meaning your content automatically resizes and rearranges for desktops, tablets, and smartphones. 

This ensures your visitors have a consistent and engaging experience, no matter how they access your site.

SEO optimization

A beautiful website is only effective if people can find it. The best free Squarespace templates come with built-in SEO tools, allowing you to optimize page titles, meta descriptions, image alt text, and URLs for better search engine visibility. 

These features help your site rank higher in search results, attract more visitors, and grow your audience organically.

Built-in ecommerce capabilities

If you plan to sell products or services online, look for free Squarespace templates that support eCommerce. Squarespace’s templates include all the core features you need for an online store—product pages, shopping carts, secure checkout, and inventory management. 

You can easily add or remove eCommerce functionality to any template, ensuring your site grows with your business.

Blogging and content layouts

For bloggers and content creators, effective content layouts are crucial. The best free Squarespace templates offer flexible blog page designs, customizable post formats, and options for displaying featured content or galleries. 

These templates also support threaded comments, content moderation, and easy social sharing, making it simple to engage with your readers and build a community.

Conclusion

Squarespace offers a robust selection of free Squarespace templates that cater to bloggers, businesses, creatives, and online stores. 

From visually stunning options like Paloma, Clune, and Rally for content creators, to business-ready templates like Almar and Roseti, and portfolio standouts like Beaumont and Novo, there’s a template for every need. 

The Brine family—featuring Tremont, Skye, and Rally—remains a top choice for beginners due to its flexibility and ease of use.

With the ability to personalize any template, you can easily transform standard designs into free custom Squarespace templates that reflect your unique brand and goals. 

All templates come with core features like mobile responsiveness, SEO tools, eCommerce support, and flexible layouts, ensuring your site is both beautiful and functional.

Final tips for selecting your Squarespace template

• Define your website’s purpose: Are you starting a blog, launching an online store, or showcasing a portfolio? Choose a template that aligns with your primary goal.
• Experiment before committing: Take advantage of Squarespace’s free trial to test different templates and see which feels right for your content and workflow.
• Focus on features, not just looks: Remember, all free Squarespace templates provide core features—you’re mainly choosing the style and layout that fits your vision.
• Customize for uniqueness: Use the built-in style editor and custom CSS to turn any template into a free custom Squarespace template that matches your branding.
• Think about growth: Select a template that can scale with your needs, whether you want to add a store, blog, or new content types in the future.

Frequently asked questions

Are all Squarespace templates free to use with a subscription?

Yes, all Squarespace templates are available at no extra cost with any active Squarespace subscription. You can browse, preview, and apply any of these free Squarespace templates to your site, and there’s no limit to how many times you can switch or experiment with different styles. 

While premium third-party designs exist, the official Squarespace template library offers a wide selection of high-quality options for free.

Which Squarespace template is best for starting a blog?

The best free Squarespace templates for blogging include Paloma, Skye, Rally, and Tremont. These templates are designed for readability, easy navigation, and visual appeal, making them ideal for bloggers and content creators. 

Templates from the Brine family, such as Skye and Rally, are especially popular for their flexibility and beginner-friendly customization options. 

You can further personalize any of these into a free custom Squarespace template to match your branding.

Can I switch templates after building my Squarespace website?

Yes, you can switch free Squarespace templates at any time. For sites built on Squarespace 7.0, you can change templates, though some manual adjustments may be needed to align your content with the new design. 

With Squarespace 7.1, you can’t technically “switch” templates, but you can so extensively customize your site’s style and layout that it’s effectively a new design. 

It’s always best to preview and test before publishing major changes to ensure your site looks and functions as intended.

What features should I look for in a Squarespace template for an online store?

When choosing the best free Squarespace templates for an online store, look for:

• Mobile responsiveness for seamless shopping on any device
• Built-in eCommerce tools like product pages, shopping carts, secure checkout, and inventory management
• Customizable product displays with rich descriptions, images, and videos
• Features for related products, limited availability labels, and product catalogs
• Easy navigation and a clean, modern layout that matches your brand.

How customizable are Squarespace templates for branding and design?

Squarespace templates are highly customizable. With every free Squarespace template, you can adjust fonts, colors, layouts, and imagery to fit your brand’s personality. 

The style editor, drag-and-drop features, and custom CSS support allow you to turn any template into a free custom Squarespace template. This means you can achieve a unique look and feel for your site, whether you’re building a blog, portfolio, or online store.