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Decoy effect: UX psychology
Imagine browsing your favorite online meal delivery service, torn between two delicious iced coffees. Suddenly, a third, less appealing option appea...
Decoy effect: UX psychology What is the anchoring bias?
Understanding cognitive biases, such as anchoring bias, is crucial for professionals in the field of UX design. These biases are regular patterns of...
What is the anchoring bias?