Contrast

Reading Time: 8 minutes In the digital age, capturing users’ attention amid overwhelming information is a challenge. This is where principles of visual hierarchy come into play, guiding users’ eyes to the most important elements of a webpage or app and ensuring effective communication.  By strategically arranging and emphasizing elements, designers can influence how information is perceived, enhancing user […]

Reading Time: 6 minutes In the design world, capturing and guiding a user’s attention is crucial. Whether you’re creating a website, a mobile app, or any visual content, how you organize and present information can make or break the UX. This is when the concept of visual hierarchy comes into play. So, what is visual hierarchy?  Visual hierarchy is […]

Reading Time: 12 minutes Picture yourself strolling into an art gallery buzzing with abstract paintings, and in the middle of all that creative chaos, you notice a lone photograph. Now, why does this odd mix leave you paused? Well, juxtaposition is one key idea that affe­cts how your brain thinks and acts.  Understanding juxtaposition means recognizing how strategically placing […]

Reading Time: 8 minutes When it comes to choosing colours for your design project, it seems pretty daunting at first. You can spend hours and hours searching and scrolling through hundreds of colour palettes available online. We have experienced this personally and based on our learnings, we share some of the proven ways with which you can ace your […]