Business-goals

Reading Time: 4 minutesWhat is UX strategy? The user experience strategy or UX Strategy is a way to address & plan a digital product. This strategy aligns the business goals, user’s requirements & technology to ensure the utilisation of the resources in the right direction. UX Strategy is the “big picture”, a high-level plan to achieve one or […]

Reading Time: 8 minutesYour company’s website is the most important element of your digital strategy. It is the face of your company in the digital world. There still are many companies that have a web presence but their websites are outdated. And just as fashion changes and house styles evolve, websites need to evolve too. After all, nobody […]