Conquering User Onboarding Challenges in SaaS Apps

When you decide on onboarding a new user, the experience should focus on providing better results. Every SaaS product is unique; each has its qualities and parameters to work on; as a UI UX designer, you need to know the onboarding challenges of some of the SaaS apps to get a better understanding of its […]

SaaS Onboarding Challenges

How To Choose A Right Product Design Agency?

Building a competitive product can be tough. This is why the need for the right product design agency has witnessed tremendous growth. With thousands of design agencies in the market, it is difficult to identify the right agency for your product design needs. You will have to consider several factors such as their portfolio, client […]

Hiring a product design agency - Things to consider.

15+ Key Areas Where a Good Product Designer Brings Impact

You would be amazed to see what impacts a product designer can bring once you collaborate. Product design is and has been an integral part of the success of digital products. Giants like Google, Facebook, Apple and Amazon have been wise to implement a product designing first approach! At Octet, we discovered one thing when […]

Product design brings impact in 4 broad areas - business, process, users and services.

How to build a high-performing UX team and lead effectively?

The success of a UX design project does not solely depend on beautiful screens, a UX project requires different skills at different stages. Indirectly, the success of a UX project is highly influenced by the team and their skills to offer strategic solutions, creative ideas and dedication to execute them. Design studios or agencies form […]

Build UX Team and Lead Effectively

How should I choose a right design agency?

Certainly, there are a lot of agencies out there. But how can you know which is the right one to choose? They may be in your city or at thousand miles away in another country. In the increasingly growing world of digital media and brands, great design is what both businesses and consumers are seeking. […]

Picking the right UI UX design agency

When is the right time to redesign your website?

Your company’s website is the most important element of your digital strategy. It is the face of your company in the digital world. There still are many companies that have a web presence but their websites are outdated. And just as fashion changes and house styles evolve, websites need to evolve too. After all, nobody […]

When should you redesign your website?

Will AI affect UI-UX designing?

Design is not just about functionality and aesthetics. It connects the users on the emotional level too. On the other hand, AI is a machine that can act using human-style reasoning or perception. AI can think logically but it cannot think rationally. At best, AI can be the designer’s partner which will help in easing […]

Will AI affect UI UX design

Lean Startup or Design Thinking – Which is better?

Lеаn Stаrtuр and Design Thinking are twо ѕсhооlѕ оf thоught in соrроrаtе innovation. When іt comes tо сrеаtіng a ѕtаrtuр, these are the two mеthоdоlоgіеѕ fоr creating product offerings. Quеѕtіоn іѕ, whісh оnе ѕhоuld еntrерrеnеurѕ adopt for thеіr соmраnу? As bоth аррrоасhеѕ tаkе аn іdеа and make it into a рrоduсt in thе fаѕtеѕt wау […]

Lean Startup vs Design Thinking

Building successful startups using Design Thinking

In today’s technologically advanced world, businesses, especially startups, have a huge scope for innovation and growth. However, 90% of startups fail despite developing and offering a great product. There can be several reasons for this but overlooking the user’s point of view can be cited as one of the crucial ones. In this article, we […]


Building a mobile app vs a mobile friendly website

If you are a newly established business, you must be confused with this question: Whether I should build a mobile app or a mobile-friendly website? Entrерrеnеurѕ of internet-based business knows bу nоw that the futurе оf the wеb is mоbіlе. But, thаt does not mean wеb is dеаd, and ‘mоbіlе’ simply does not mean оnlу […]

Mobile App vs Mobile Friendly Design

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