Trusted Usability Testing Agency

Our usability testing methods depend on certain factors such as your project requirements, goals, timelines, etc. We use various techniques to get a comprehensive result and better understand your user’s experience.

We employ standard usability testing methods to gather valuable insights into your user experience: Heuristic evaluations, A/B testing, Clickstream analysis, etc. However, we are not limited to using the usability testing methods listed below.

• Heuristic Evaluations

  - Our UI UX design experts review the established usability principles applied to your digital product and identify areas for improvement.

• A/B Testing

  - It is one of the most effective design solutions, and we present different variations of our design to other users to determine which method provides a better user experience.

• Clickstream Analysis

  - This method tracks, gathers, and analyzes user interaction on your digital product, such as paths taken, time spent on web pages, etc.

Usability testing is a never-ending process. As a leading website usability testing agency, we recommend you conduct it right from when you think of an idea to post-product launch. 

Following are some of the points where we recommend you to go for a usability testing service- 

• Discovery process

  - We recommend you opt for usability testing whenever you have a new product feature in mind. This helps you to enhance your product’s concept and identify possible usability issues.

• During prototype testing

  - You should conduct usability testing during the prototype stage to determine which design better serves your purpose. UI UX testing at this stage is best to avoid wasting time during the development stage.

• Before launch

  - When launching a new feature or product, we recommend running a quick usability test to check for bugs that might hamper the user experience.

• After launch

  - You should continue with usability testing even after launching your product to identify further optimizations and create a unique user experience.

• Redesigning a product

  - When you want to redesign an existing product, it is better to conduct usability testing to understand users' pain points on your previous product and get new ideas for improvements.

• Insights on competitors' products

  - During competitor analysis, when you want to get insights into your competitor’s product, usability testing is the best way to get ahead of them.

Usability testing produces an outcome and generates valuable results right from the time it is run. However, the test might take a few weeks to several months to deliver the outcome.

However, the time to generate results depends on your specific goal, testing stage, number of participants, etc.

You should conduct usability testing at every stage of your design process, from the time you think of a new product idea to the post-product launch. There is no specific number for how often you should conduct usability testing.

Usability testing is beneficial at every new or established product lifecycle stage. Following are some of how it can benefit existing products-

• Identify overlooked issues

  - Your product upgrades with evolving technology also bring new usability issues that you might be overlooking. Conducting a usability test identifies the overlooked issues, uncovers pain points, and improves your user experience.

• Product enhancements

  - Usability testing helps gather user feedback and gain valuable insights, which can help you make informed decisions about product enhancement, new features, or other strategic decisions.

• Stay competitive

  - Through usability testing, you can stay competitive by meeting evolving user needs, continuously improving your user experience, updating with market trends, and analyzing your competitors' offerings.

es, we can conduct usability testing remotely using two methods depending on your project requirements, goals, timeline, etc. The two methods that we use are-

• Remote Moderated Testing

  - In this type of testing, our experts guide participants through tasks through specific platforms. They observe their behaviour, ask follow-up questions, and collect real-time feedback to apply to their digital product.

• Unmoderated Remote Testing

  - In this type of testing, we share a set of tasks with the participants, who independently complete them and provide feedback using predefined metrics.

We offer a comprehensive report that outlines the project's objective, methodology, test results, findings, and recommendations for improving your digital product

This report varies depending on your project requirements and goals. We also offer a usability test log that states the issues identified and their potential impact.