Conducting enterprise user research can help businesses understand users and their needs, which in turn helps to understand product requirements better. The overall state of enterprise UX is strong and increasing. As per reports, 70% of enterprise CEOs see UX as a competitive differentiating factor. When conducting user research for enterprise UX, keep in mind […]
User flow and user journey are often used interchangeably, but they are two very different things. User flows are an approach to designing a user interface that focuses on the order in which users complete tasks. Creating a user flow makes it easy for users to accomplish their goals with minimal effort. On the other […]